Travel bloggers who earn six-figure salaries sharing their jet-setting lifestyle online have revealed the “Instagram-friendly” additions they have made to their new Bali villa, including unused seats and air conditioning along the way. in wardrobes for constant outfit changes.
Manchester, UK, 29, and his Australian girlfriend, Lauren Bullen, 26, who has nearly five million Instagram followers, bought the property in 2018 and spent a year perfecting the five-bathroom, three-bedroom Estate.
In a YouTube video posted on January 20, the lovebirds opened their house to fans and showed exactly how much thought and “bespoke” furniture was being purchased for the house.
After renting villas in Bali for two years, the couple took the plunge and bought a plot of land themselves to make it “photogenic” and also serve as a backdrop for their Instagram images.
Manchester-born Jack Morris, who has 2.7 million followers on @doyoutravel, and his Australian friend Lauren Bullen, who has 2.1 million fans on @gypsea_lust, bought the property in 2018
BEFORE: After renting villas in Bali for two years, the couple took the plunge and bought a plot of land themselves to make it “photogenic” and also serve as a backdrop for their Instagram pics
AFTER: In a YouTube video posted on Jan. 20, the Lovebirds opened their house to fans and showed exactly how much thought and “bespoke” furniture was being bought for the house
It has an electric gate for security and a heavy wooden door to make the entrance to the house look really great, comments Jack at the beginning of the footage.
Beyond the front door, you can see right through her living space – which is an exclusively designed sunken lounge “too big for two people”, concrete slabs in the kitchen (which Lauren was warned by developers would “crack”) and a table for 10 people, which is only used when guests are there.
“There’s a sitting area in the right corner that nobody ever sits in,” said Jack, pointing to some soft velvet armchairs and a rug from Morocco.
Windows surround the expansive area to let in natural light and show off the pale blue pool, which extends to a ceiling that “they didn’t have enough money to cope with”.
Much of their wooden furniture was custom made and imported, with much of their ideas coming from villas and resorts where they stayed while working abroad
Lauren explained that the ceiling was supposed to look “industrial” so it was left unfinished on purpose.
Universal plugs are installed “everywhere,” so the couple can charge thousands of dollars’ worth of camera equipment, laptops, and phones anywhere they sit, including right on the couch.
Beyond the kitchen, which only houses filtered water and tapware imported from Australia – because “Indonesia doesn’t have good tapware” – is Lauren’s pink “guest toilet” for “epic mirror selfies”.
Her other favorite spot for a reflection is the master bedroom with a custom-made mirror surrounded by a floating bed and nightstand.
BEFORE: Lauren explained that the ceiling was supposed to look “industrial” so it was left unfinished on purpose
AFTER: Behind the front door you can see right through your living room – which has an exclusively designed sunken lounge that is too big for two people.
BEFORE: The kitchen area can be seen from the front of the house so they wanted to make it look luxurious
AFTER: Lauren spends a lot of time creating new recipes in the kitchen to share with her followers
“There is an air conditioner in the closet that keeps Lauren from getting sweaty when trying on clothes,” Jack said of her master suite.
They keep the rest of their winter clothes in a separate walk-in closet and show off just how many materials they own from brands that are excited to partner with the hard-working duo.
In the garden there is a cabana, an outdoor shower and a pool made of white marble, so that it looks more “Mediterranean” about Balinese people.
“The contractor said the marble was a waste of money, but I think it makes the area look super luxurious,” said Lauren.
Two other bedrooms on the second floor – next to an office – are only used when there are guests, but the majority of Lauren’s and Jack’s relatives live in Australia and England.
The 29-year-old confirmed to FEMAIL that the entire property was purchased as part of sponsorship deals and the creation of branded content on Instagram (the master bedroom is shown on the right).
Jack credits Lauren for designing much of the interior, which features the signature bohemian style that she and her sister Ellie Bullen became known for on social media
They all have the same expensive linen blankets and towels in different colors to match the various green, blue, and pink tiles in the bathrooms, making for a decadent backdrop.
“It took about a year to build the house and it was a lot of work. We wanted it to be photogenic so we could record content there, ”Jack previously told The Cut.
“I was very careful that our house was properly photographed,” added Lauren.
“When I’m doing an Instagram story job in the bathroom, talking about teeth whitening or something like that, I want the background to look good.”
“We keep the cost of the house private because we want to rent it out after all. But it’s on par with the nicer houses in Canggu, ”Jack said.
Prime real estate in Canggu, Bali can range from A $ 350,000 to A $ 1 million.
After two years of constant travel, Jack struggled with his finances and decided to buy a camera and document his travels under the brand name “Do You Travel”.
The 29-year-old confirmed to FEMAIL that the entire property was purchased as part of sponsorship deals and the creation of branded content on Instagram.
The Lovebirds previously said they won’t be making a sponsored post for less than $ 3,000 (A $ 3,948).
Most of what Jack paid for a post is $ 9,000 (A $ 11,846) while most of Lauren has ever gotten from a Snap is USD 7,500 (A $ 9,872).
“I did a job for a phone company where I flew out for three days. There were two days of shooting and then I had to take five photos on Instagram and that was $ 35,000, ”he said.
“We even showed up to jobs that we charged thousands for and we got there and they said,” Their prices are so low “”.
On the side, Lauren runs her own blog – Gypsea Lust – and the two of them sell Lightroom presets that fans and other photographers can use to edit their photos
Jack credits Lauren for designing much of the interior, which features the signature bohemian style that she and her sister Ellie Bullen became known for on social media.
He took a leap of faith seven years ago and quit his job as a carpet cleaner after deciding he needed an adventure in his life.
“It literally woke up one morning and I wanted to try something different. I flew out on my own with no plan and just wanted to see what was in store for me, ”he said at the time.
After two years of constant travel, Jack decided to buy a camera and document his travels under the brand name ‘Do You Travel’.
“I basically created it to share my experiences. It wasn’t about making a lot of money. I wasn’t expecting to make money or blow up. But that’s what created my new career, ”he said.
But Jack insists that the two only make sponsored posts if they support the brand, company, or tourism authority (their outdoor pool is pictured).
Lauren also runs her own blog – Gypsea Lust – and the two of them sell Lightroom presets to fans and comrades that they can use to edit their photos.
Global brands like Royal Caribbean Cruises, Disney, Air NZ, AirBnB, Tiffany & Co have approached the duo with work.
But Jack insists that the two only make sponsored posts if they support the brand, company, or tourism agency.
‘I was contacted by brands before I started taking offers. I didn’t care about making money, it was always just a project I did for fun. As I grew up, some of the offers were too good to be turned down, ”he said.
“I only advertise or post about the things that I really like or believe in, what is very important to me and why my posts resonate with so many.”
Jack admitted the job can be overwhelming at times, and that sometimes they travel to places “just for the sake of a” gram-worthy “shot.
But you won’t find any of them complaining about the life Instagram could afford them.
‘It’s almost a dream. It’s nice to be able to do what I want every day, ”he said.
“It’s ideal, I never expected to find someone to share this with, so it worked out really well.”